I don't know how Sephora does it but they are doing a really great job in providing us with amazing makeup palettes at really affordable price. Take for example this Endless Color Blockbuster makeup palette that consists of 98 iridescent eyeshadows, 70 lip glosses, 6 cream eyeliners, 2 lip liners, 3 eyeliners, mascara and 4 applicators. Indeed, you can create endless color combinations with this fully packed and armed palette. This would be a great gift to mom, sister, BFF and even yourself. For a set that consists so much, this is only $48.